Welcome to Foundation Outdoor Group
Your source for the best performance fishing + outdoor sporting goods.
News
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Foundation Outdoor Group Adds Industry Veteran to European Roster
Martin Bergman to Lead Northern Europe Sales, Distribution, and Development Oviedo, FL, April 22 2024 With the establishment of its sales and distribution center in Halmstad, Sweden, marking its permanent presence in Europe, Foundation Outdoor Group proudly welcomes industry veteran Martin Bergman to its team of seasoned sales and business solutions experts. As Foundation’s Northern …
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Our Brands
“Welcome to Foundation Outdoor Group, where we believe in the power of nature and the thrill of adventure. We aim to not just provide you with the finest outdoor sporting goods, but also craft your journey with best-in-class fishing rod components, apparel, and custom branding. We don’t just sell products – we design experiences, bringing you closer to the great outdoors. Whether you’re casting a line, setting up camp, or tying the perfect fly, our mission is to fuel your passion and enhance your outdoor pursuits. Your adventure starts here.”
Tom McNamara, CEO